Designing for the Sea: Anichini x Viking Cruises
Viking Cruises has built a global reputation for thoughtful design, cultural immersion, and a consistently elevated guest experience.
From the architecture of their ocean ships to the materials chosen within each suite, every detail reflects a commitment to quality, longevity, and sophistication.
At Anichini, we are proud to contribute to that experience.
Being selected as a partner for Viking is both a responsibility and a privilege — one that requires not only beautiful textiles, but products that perform reliably in a demanding hospitality environment.
The Partnership
Designing for life at sea introduces a unique set of challenges.
Textiles must withstand frequent laundering, adapt to changing climates, and maintain their integrity over time — all while supporting the refined, understated aesthetic Viking is known for.
Our role is to develop solutions that meet those demands without compromise.
The Product Story: Ocean Washable Throw
The Ocean Washable Throw was created specifically for hospitality settings where durability is essential, but the guest experience must remain elevated.
Engineered for frequent washing
Soft, balanced hand-feel
Designed to integrate seamlessly into a refined interior
It reflects a core principle of our work: performance should never diminish the experience of comfort.
Craftsmanship & Capability
Every project begins with understanding the environment it will live in.
For Viking, that meant:
Selecting fibers that retain structure over time
Refining finishes for both softness and resilience
Coordinating a palette aligned with their design language
Through our global network of mills and artisans, we are able to meet these highly specific requirements — whether at sea or on land.
Bringing the Experience Home
The same products designed for Viking’s guest suites are available for residential use.
For clients who value both beauty and practicality, the Ocean Washable Throw offers a balance that is rarely achieved — refined enough for the home, durable enough for hospitality.
For Designers & Hospitality Partners
Projects like Viking Cruises reflect what is possible when expectations are high and details matter.
Anichini works closely with designers, architects, and hospitality groups to develop textiles that meet both aesthetic and operational goals — without compromise.
How can we help with your property’s textile needs? Let us know below and we will be in touch.